Powerful Content Marketing Strategies That Works

Online markets adapt many techniques to promote their site online. Content marketing is one of them. But many know how to use it and many flop the idea.In this post of mine I will guide you to through 6 ways to make your content marketing efforts most effective one:

Article Syndication

Article promotion is the oldest technique of site promotion for getting backlink and also for getting traffic. But after strict regulation lay down by Google after its panda update, many articles sites were penalized.But that doesn't mean that article promotion does not work now. It does but with lot of cautious. One has to be very creative in writing article content. Draft a catchy headline which strikes the correct balance with the article in detail and also get most of the reader’s attention. Make use of bullet points and sub-headings to provide ease in reading.

Social Media Updates

Social media updates provide you limited number of characters to post your update but their reach is no less than any other medium. Social media is of the great way to attract targeted readers to your blog or website.One can post updates on their social media profile about the latest happening on their blog or website like new post, giveaways, latest development and many such interesting news relating to your business. To get success in social media marketing posts should be made thoughtfully. Understand social media profile, research when is the best time to make the post, what kind if posts get huge response, what should be the optimum length of the posts made.

Effective Blog Post

Here I want to make a point that an article and blog posts are different from each other. There writing style, approach towards readers, purpose served is diverse. A blog post is in more detail and contains more in depth material. It is for larger audience. Its main purpose is to serve a community of active readers. Whereas an article is to drive traffic to site and generate sales.So when one is aiming to write a blog post discussing prevalent issues and their solutions, it’s a good practice to first read what industry experts are talking about it.  Then base your posts to add something valuable to what is already being said.

Compelling E-Newsletters

E-newsletters are a popular form of content distribution channels.Build a string mailing list of prospective clients and send them your e-newsletter with latest happening of your business and provide valuable information as well. The main purpose of e-newspaper is if someone is not coming on your site then you land in their inbox to let them know what is happening in on your business and convince them to click on the headlines and come to the indented webpage. Provide something which is beneficiary to the reader. Convince them of the benefits they can get on visiting your site.Make it simple, add the strongest benefit and instill curiosity into it. You’ll get people clicking and responding to your offers.

Video Promotion

Out there large section of readers is the ones who want to see videos instead of reading long blog posts. They prefer to watch an informative video, or get answers to their queries via a slideshow presentation. Surveys done have shown that posts with embedded videos get huge response as compared to plain text based posts. Conversion rate is more in case of videos.It’s good to add a mix of articles, blog posts and videos in your content marketing plan.All you have to do is to create short videos of 5 to 10 minutes and upload to them on video streaming sites like YouTube and Google Video channels. Don’t forget to add your blog or website URL at the end of the video clip.

If you have suggestion of other better ways to distribute contents online, please share in your comments and let’s grow together.

About the Guest Author: 
Catherine Jones writes for voip phone service. She is a freelance blogger and likes to write about various topics like social media, latest technology trends.



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GulmiResunga.com: Powerful Content Marketing Strategies That Works
Powerful Content Marketing Strategies That Works
Powerful Content Marketing Strategies That Works
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